Boredom Kills, the brand, stems from a notebook Brandon found from when he was 12 years old trying to create clothing in middle school. 10 years later, in 2022, What started as a personal project in his garage quickly evolved into something more. Driven by a desire to turn the ordinary into the extraordinary, Brandon founded "Boredom Kills," a brand that embodies creativity and the belief that fashion can tell powerful stories.
In the beginning of 2023, the brand took a significant leap forward when Faads joined as a business partner. With a shared vision, Faads and Brandon shifted their focus to building a consumer-facing brand that could connect with a wider audience. Together, they refined the design process, prioritizing quality, craftsmanship, and creating pieces that speak to customers' lifestyles. Their combined efforts have transformed "Boredom Kills" into a label that stands out for its unique blend of style and substance.
Today, "Boredom Kills" is more than just clothing; it’s a statement against the mundane. Brandon and Faads are committed to pushing fashion’s boundaries, offering designs that inspire confidence and break away from the ordinary. Each piece reflects their journey and dedication to creating timeless, bold apparel that is anything but boring.